Pokojovky is a Prague-based green studio and e-shop on a mission to spread their love of growing and caring for plants with ease. They provide a carefully selected collection of interesting, healthy, and undemanding plants as well as plant care advice & education.
The brand identity embraces each plant’s individual character and uniqueness. Playful in its use of shapes and colours, yet grown up in the way it presents itself - sleek and elegant to contrast with the rusticity and organic nature of the plants themselves.
Year Completed: 2021
Identity system: Kumi Studio
Print & collateral design: Domi Kramer
Services: Brand Identity, Print & Packaging, Signage, Digital